Dubai’s Iconic Coca-Cola Arena Raises the Bar with a Comprehensive d&b SL-Series Upgrade

Dubai’s Coca-Cola Arena has stepped boldly into its new season with a major audio upgrade that spotlights a permanent installation of d&b audiotechnik’s iconic SL-Series system. Designed to conquer the challenges of large-scale, quick-turnaround arena productions, the system now ensures uncompromising sound quality across every seat in the house.

The decision marks a milestone in venue investment, prioritising flexibility and premium audience experiences. Fine-tuned during smaller-scale August performances, the system’s true test came in September during AP Dhillon’s in-the-round show — a 360° deployment of d&b speakers, executed with minimal external support, that drew unanimous praise from artists, engineers, and audiences alike.

The flown hangs feature four arrays of 12 units of the KSL8, two hangs of 14 units of the GSL8, two hangs of 12 units of the XSL8, and four hangs of SL-Subs – all supported by upper delay rings comprising 8 units of the CCL8s and 17 units of the 24s loudspeakers. On the ground, the system packs power with 24 units of the SL-G Subs and 12 units of the AL90 loudspeakers that have been deployed as fills at strategic points, with the entire loudspeaker system driven by d&b’s flagship D40 and D90 amplifiers.

The result is a crystal-clear, headroom-rich soundscape, which according to the venue’s in-house technical team, perfectly meets the demands of world-class touring acts while cementing Coca-Cola Arena’s status as the Middle East’s premier large-scale venue.

“I’m excited to see how this investment transforms upcoming shows. Having an A-class, international-standard touring system permanently installed will not only elevate the Coca-Cola Arena experience but also set a new benchmark for venues across the region,” a spokesperson from the Arena commented.

As Dubai continues its ascent as a global live entertainment hub, Coca-Cola Arena’s investment in d&b’s SL-Series underlines a clear message: artists and audiences alike can expect nothing less than arena-sized perfection.