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d&b audiotechnik Korea Rebrands as ECHTEC Korea

by Elton -

KOREA: d&b audiotechnik Korea has changed its company name to ECHTEC Korea, introducing a new corporate identity while retaining its role as the German manufacturer’s official distributor in South Korea. Effective immediately, the newly named company will continue under the leadership of CEO Daniel Kim, with the existing team,

Lighting a Nation on a Stadium Scale

by Elton -

SINGAPORE: Singapore’s National Day Parade (NDP) 2026 marked the nation’s 61st birthday with a return to the National Stadium for the first time in a decade. Staged before approximately 42,000 to 45,000 spectators, the celebration centred on the theme “Go Beyond Self” and the wider “Go Beyond!” spirit.  Spanning the

L-Acoustics Invests in Djaayz to Put DJs at the Heart of Hospitality Sound

by Elton -

GLOBAL: L-Acoustics has taken a strategic investment in Djaayz, the platform connecting venues with DJs, alongside a commercial partnership designed to reshape how hospitality businesses approach music and sound. With more than 14,000 DJs available and over 100 venues already using the platform, the alliance brings together artist discovery

Martin Audio, Powersoft & NETGEAR Take the Edo Stage at Kyoto’s Reimagined Studio Park

by Elton -

JAPAN: Toei Kyoto Studio Park has reopened the first phase of its renovations with a new park-wide audio infrastructure built around Martin Audio, Powersoft and NETGEAR technology. Audiobrains, an official partner for the aforementioned brands in Japan, supported the project, which introduces a remotely controlled system for the park’s new

B 018 Returns with Beirut’s First d&b U-Series System

by Elton -

LEBANON: Beirut’s iconic B 018 nightclub has reopened with the Middle East’s first installation of d&b audiotechnik’s new U-Series, bringing a fresh sound system to one of the region’s most celebrated nightlife venues. Designed by architect Bernard Khoury, B 018 first opened in Beirut’s port area in 1998. The bunker-like venue

Novatech Takes L2 to the Australian Rental Market

by Elton -

AUSTRALIA: Novatech Creative Event Technology is putting L-Acoustics L Series firmly into Australia’s rental market, adding eight L2 and four L2D to its inventory and giving the Adelaide-based company the largest L Series rental stock in Australia, as well as one of the country’s largest L-Acoustics inventories overall. The investment

NMK Electronics Puts Rayan Soumsom at the Saudi Growth Helm

by Elton -

SAUDI ARABIA: NMK Electronics, a Midwich Group company and distributor of professional AVLC and technology solutions across the Middle East, has promoted Rayan Soumsom to Business Operations Director, Saudi Arabia, strengthening its leadership structure as it expands its presence in the Kingdom. Soumsom’s promotion follows a progression through senior technical, commercial and

MU Bali Goes ‘Without Boundaries’ with Crest Audio and Peavey

by Elton -

INDONESIA: MU Bali has brought a new high-impact club experience to Seminyak, Indonesia, with a Crest Audio and Peavey sound system delivering the sonic foundation for the latest venue from the Asian nightlife brand. Originating in Seoul and subsequently expanding to Bangkok, MU has built its identity around the convergence of music,

Meyer Sound Expands McMahon’s Brief as He Takes COO Role

by Elton -

GLOBAL: Meyer Sound has named John McMahon Chief Operating Officer, formalising a leadership remit that has expanded steadily during his 20 years with the company and now spans sales and marketing, R&D and operations. “We push our products to perform at an extremely high level, and we’re pushing ourselves to perform

Ayrton Fixtures Turn Abu Dhabi Ballroom into a Footballing Spectacle

by Elton -

ABU DHABI: Ayrton fixtures helped lighting designer Alexander Kotov transform the ballroom of Emirates Palace Mandarin Oriental, Abu Dhabi into a football-inspired broadcast environment for the UAE Pro League Awards 2025-26 on 10 August 2026. Kotov, co-founder and technical director of Dubai-based Cueline, deployed 24 Ayrton Rivale Profiles and 46 Ayrton Kyalami

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