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DiGiCo Quantum852 Powers Coldplay’s ‘Music Of The Spheres’

by Elton -

AUSTRALIA: When Coldplay’s “Music of the Spheres” world tour landed in Australia in November 2024, the band’s FOH engineer and audio producer Dan Green, alongside Head of audio system design and FOH tech Tony Smith, took the opportunity to put DiGiCo’s flagship Quantum852 to the test. Supplied by Solotech, the console

L-Acoustics Expands APAC HQ with New L-ISA Immersive Audio Creative Studio in Singapore

by Elton -

SINGAPORE: L-Acoustics https://www.l-acoustics.com/ has significantly strengthened its footprint in the Asia-Pacific region with the opening of an expanded regional headquarters in Singapore, anchored by a new L-ISA Creative Studio that gives artists, creators, and partners direct access to the company’s flagship immersive audio technologies. Commenting on the landmark development, Tim Zhou,

Powersoft Expands Team with Strategic New Appointments

by Elton -

SOUTHEAST ASIA: Powersoft has reinforced its global growth and partner support strategy with two key new appointments: Alessandro Bizzarri as Marketing Communications Specialist and Sofian Osman as Solutions Engineer for Southeast Asia. Together, they bring deep expertise spanning marketing, systems integration, and technical operations — strengthening Powersoft’s ongoing commitment to innovation

QSC Strengthens Korean Presence with SamaSound as Exclusive Q-SYS Distribution Partner

by Elton -

SOUTH KOREA: QSC (Asia) has announced the appointment of Samasound as the exclusive distributor for the Q-SYS portfolio in South Korea, further reinforcing its regional expansion with a focused distribution strategy designed to deliver greater customer support and accessibility. “By appointing Samasound as our exclusive distributor, customers in South Korea will benefit from

RCF Enhances Regional Impact with New Middle East Office in Dubai

by Elton -

DUBAI: RCF has strengthened its global presence with the launch of a new regional office in Dubai, underscoring the company’s long-term commitment to supporting customers and partners across the Middle East. The strategic expansion enhances proximity to key markets and reinforces relationships with distributors, rental companies, integrators, and consultants throughout the

Fulcrum Acoustic Expands Global Footprint with Launch of Fulcrum Acoustic Japan

by Elton -

JAPAN: Fulcrum Acoustic has expanded its global footprint with the launch of Fulcrum Acoustic Japan, a newly established entity that will serve as the company’s dedicated distributor in the country. Based in Tokyo, the new division will represent Fulcrum Acoustic’s full portfolio of loudspeakers, amplifiers, processors, and immersive audio systems, while

MC² Partner with Alphatec for India

by Elton -

INDIA: Amplifier technology specialists and MC² have announced the appointment of Alphatec as their exclusive distributor for India. The partnership marks a significant step in strengthening the brands’ footprint across the region’s fast-evolving professional audio landscape. Founded in 2015, Alphatec has built a strong reputation as one of India’s most trusted

Barco Strengthens Sustainability Leadership with SBTi Validation for 2030 and 2050 Climate Goals

by Elton -

GLOBAL: BARCO has taken a decisive step forward in its sustainability journey with the official validation of its 2030 (near-term) and 2050 (net-zero) carbon reduction targets by the Science Based Targets initiative (SBTi) — the globally recognised authority on corporate climate action. The validation reaffirms Barco’s alignment with the most ambitious

L-Acoustics Strengthens Regional Presence with Dedicated Application Team Debut in Dubai

by Elton -

GLOBAL: L-Acoustics underscored its growing commitment to the Middle East, Africa and Eurasia with the debut of its newly established regional Application Team during an exclusive technology showcase held on 5 November at Dubai’s Theatre of Digital Art. The event marked the team’s first major public appearance and highlighted the company’s

Van Damme Powers the Pulse of Ushuaïa Dubai

by Elton -

DUBAI: Bringing the unmistakable spirit of Ibiza to the Middle East, Ushuaïa Dubai made a dazzling debut in October 2024 at Dubai Harbour, launching with a headline performance from Calvin Harris. Within weeks, the open-air venue had cemented its reputation as one of the city’s most electrifying nightlife destinations, drawing

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