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Author: Elton

Martin Audio and Generation AV Team for Third APAC Distribution Summit

by Elton -

SINGAPORE: For the third successive year, Martin Audio and Generation AV entertained all APAC distributors at their Singapore Experience Centre to celebrate growth and discuss future opportunities. Attending the recent event, Dom Harter, Martin Audio Managing Director, shared updates from across the Audio Reproduction division of the Focusrite group, which also includes Linea

Elation Expands Warranty Coverage on Key Product Lines

by Elton -

GLOBAL: Elation is strengthening its commitment to product quality and reinforcing confidence in its offerings by expanding warranty coverage on several product lines. The KL Series and OPS Series (Outdoor Permanent Specification) series, along with the FUZE PENDANT and FUZE PENDANT COMPACT, now come with an expanded, complete 5-year fixture warranty

ADJ Introduces New Lime-Infused COB Cannon LED Wash Fixtures with Integrated Aria X2 Wireless Connectivity

by Elton -

Offering powerful output, vibrant color mixing, a wide beam angle, and a high CRI, ADJ’s COB Cannon LED wash fixtures are ideal for illuminating performers, décor, and more. Adding further versatility to these already feature-packed luminaires, the latest COB Cannon LP200X and COB Cannon LP200STX models now feature integrated Aria X2

Void Acoustics Appoints Sam Brandon as New Managing Director

by Elton -

GLOBAL:  Void Acoustics has appointed Sam Brandon as its new Managing Director. He succeeds Co-founder Alex Skan, who has held the position since 2016 and will continue to play an active role within the business. Founded over two decades ago by Rog Mogale and Alex Skan, Void Acoustics is renowned for pushing

Lars Levels Up with DiGiCo

by Elton -

Lars Huang’s “FUN! ONLY” tour unlocks next-gen sound with Quantum 852 and 338 consoles Chinese pop sensation Lars Huang is making noise — and not just metaphorically. His wildly successful “FUN! ONLY” arena tour has redefined fan experiences with its gamified concept, genre-bending performances, and crystal-clear sound that’s been made possible

ARRI Signs Agreement to Sell Claypaky to A New Strategic Owner – EK Inc.

by Elton -

GLOBAL: ARRI announced that it has entered into a definitive agreement to sell its subsidiary Claypaky/ to new strategic owner EK Inc. Operating one of the most advanced lighting production and development facilities in the industry, EK Inc. offers a strong foundation for Claypaky, which is a world-renowned brand recognized globally

“Brand Reputation Still Matters” – Steve Drury

by Elton -

The following is an insightful piece from Steve Drury - a renowned consultant from New South Wales, Australia, who possesses broad experience across commercial, civic, and not-for-profit sectors. In an environment of short attention spans and continual disruption, brand-loyalty can be a tenuous ideal. Fine if you’re selling fast fashion or

Kolkata Fosters An Immersive Music Culture with CODA Audio

by Elton -

Star Professional Audio and Alphatec install CODA Audio N-RAY at Kolkata’s Premier Cultural Hub Sangit Kala Mandir Sangit Kala Mandir – which literally translates to ‘a sacred space for music and performing arts’ – is one of Kolkata’s premier cultural institutions, committed to promoting the arts and music by hosting an

LDR’s Astute Illumination in Hong Kong

by Elton -

LXR Theatre Technology Lights the Stage at Hong Kong Taoist Association Wun Tsuen School with Luci Della Ribalta (LDR) Fixtures Hong Kong still retains many influences from the Anglo-Saxon world – and one clear example is in arts and theatre education within schools, which continues to play a vital role in

Powersoft’s Mover Powers Seismic Shift in Dubai with Power Interactive Integration

by Elton -

DUBAI: Powersoft’s patented low-frequency transducer technology, Mover, is laying the ground for a new wave of immersive experiences being developed by Power Interactive, an experiential technology pioneer based in Dubai. Power Interactive founder Fahad Javaid was introduced to Mover – a powerful moving-magnet direct-drive transducer designed to shake the listener to their

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