INDIA: In a decisive move that reinforces its leadership in large-format visual experiences, Christie has announced a significant investment by MSS World in its flagship RGB pure laser projection technology, marking a notable milestone for India’s projection mapping and immersive experience landscape.

MSS World has acquired 16 units of the Christie Griffyn 4K50-RGB, becoming the first company in India to deploy this industry-leading projector. The investment substantially strengthens the company’s already formidable rental inventory, which includes Christie Crimson WU31 laser projectors, alongside DWU23-HS and D20WU-HS 1DLP laser models, further cementing its position as Christie’s largest rental partner in the region.

“From the very beginning, our partnership with Christie has been built on a shared belief in investing early in technologies that redefine what is possible at scale,” said Davinder Wadhwa, Founder of MSS World. “Over the years, Christie’s projection systems have played a critical role in helping us deliver some of India’s most ambitious live events and cultural installations. Our investment in the Griffyn 4K50-RGB builds on this philosophy, enabling us to deliver truly world-class visual experiences.”

Pratik Wadhwa, CEO of MSS World, added, “Our decision to invest in the Griffyn 4K50-RGB reflects both the scale of experiences our clients expect from us and the level of performance we demand from our technology partners. Christie’s RGB pure laser projectors have consistently delivered outstanding brightness, colour fidelity, and reliability in the most challenging environments, from historic monuments to complex outdoor installations. Being the first in India to add the Griffyn 4K50-RGB to our fleet strengthens our ability to deliver bigger and better visual experiences.”

Christie’s ProAV Sales Director for India, Rishubh Nayar, highlighted the strength of the long-standing partnership. “MSS World has been an exceptional partner to Christie for many years, not only in terms of their scale of operations but also their unwavering commitment to quality and innovation. Their continued investment in our latest projection technologies reflects a deep level of trust in our brand and a shared commitment to delivering spectacular visual experiences. We are proud to support MSS World as they continue to set benchmarks for large-format projection in India.”

Renowned for delivering technically demanding, high-profile projects, MSS World has leveraged Christie’s projection technologies across a wide spectrum of landmark installations, including the “Matrubhumi” projection mapping show at Red Fort in New Delhi, ceremonial displays at Vijay Chowk during the Beating Retreat Ceremony, and the laser light and sound show at the Thiruvalluvar Statue in Kanyakumari.

Designed for the most demanding large-venue and immersive applications, the Christie Griffyn 4K50-RGB delivers native 4K resolution, up to 50,000 lumens of brightness, and approximately 98% of the Rec. 2020 colour gamut. Its compact, rugged design ensures operational flexibility, while Christie LiteLOC technology maintains consistent brightness and colour performance over time. With an efficiency of 13.2 lumens per watt and low operating noise at just 54dBA, the platform combines visual excellence with operational efficiency—making it ideally suited for large-scale projection mapping and premium live experiences.