Pictured: d3 team with Acoustic & Lighting team
d3 Technologies held an Open Day on the 27th of September followed by a d3 Fundamental Training that was held on the 28th and 29th of September, at 72-13, a performance arts venue in Singapore.
d3 Technologies following, usage and demand has been growing steadily in the region which had prompted the company to set up a d3 office in Hong Kong in July this year. This was followed quickly with the set-up of d3 Studios in Singapore, Hong Kong, China, and most recently Australia.
As of 5th September, the company had also brought on board Kevin Li as APAC Technical Sales Manager based in the Hong Kong office.
Supporting d3’s ambitions in the South-East Asia region is Acoustic & Lighting System who have taken responsibility as a d3 Reseller for Singapore, Malaysia, Indonesia and Thailand.
The Open Day, which was co-organised by Acoustic & Lighting System, was filled out with around sixty guests who either attended the morning or afternoon session. It was a mix crowd of users and interested parties mainly from rental & staging companies, educational institutions and freelance designers.
The event provided d3 with the opportunity to showcase their impressive range of projects and to demonstrate an insight into what can be achieved, this included highlighting the improved features of the recently released r14 software.
The afternoon session had an added bonus of a live demonstration using d3 software, together with their tracking system Blacktrax, to demonstrate the real time mapping and tracking on moving set pieces.
“We are very pleased with the turnout and interest shown,” said Fernando Kufer, General Manager of d3 Technologies.
“Our objective is to create and build a community of d3 users in the APAC region that will enable sharing of expertise and experiences and this is a first step towards that.”
The Open Day was followed by d3 Fundamental Training, where users learnt how to use d3’s main features including: Timeline, Stage, Output Feeds and Projection Mapping. Altogether 24 delegates attended the Fundamental Training.
The training was conducted by Lawrence Loh and Malcolm Fooh of Acoustic & Lighting System on each day respectively, which interestingly was also used as a platform for d3 to validate and certify both of them as trainers.
Both Loh and Fooh had gone for extensive training at d3’s offices in the UK where they went through Fundamental to Advance Training. However the Fundamental Training in Singapore allowed d3 to observe their training of users and validate them to conduct d3 Fundamental Training.
“We are pleased that we now have validated trainers for our fundamental course in the region. This will certainly spur more interest and users in the region. You can expect a lot more from d3 including smaller format solutions and other materials to help the community. We are excited about our new developments and will share them with you once it is out,” said Kufer.
Eugene Yeo, General Manager of Acoustic & Lighting highlights, “When we came across d3 a few years back in an exhibition, we were already impressed and knew that it would set a benchmark. We are pleased to have been appointed as a reseller and with our in-house certified trainers we hope to work with d3 to extend the d3 base of users in the region.”
Singapore d3 Studio
Aims Productions, based in Singapore, has been a d3 Studio for 18 months.
“We currently have 4 designers and 3 technical staff to operate the d3 solutions,” says Edwin Tan, of Aims Productions.
“We are a multi-server company but d3 is the most powerful tool in our inventory. It is an amazing tool to use for complex projects and because it was designed by users and designers, there is strong emphasis from that perspective that sets d3 apart from the other solutions out there. Education is critical in using a system this powerful and we are pleased that d3 is continuing to put emphasis on that aspect.”