SAUDI ARABIA: Neutrik Group’s EMEA team recently conducted a series of fibre optic training sessions at NMK Electronics Trading LLC’s Experience Centre in Riyadh, Kingdom of Saudi Arabia. The sessions reflected Neutrik’s ongoing commitment to building technical know-how across the region’s pro AV and broadcast markets.

Attended by AV professionals across application specialisations, the training was led by Jesse Dobie, Field Application Engineer EMEA for Neutrik Group, who specialises in Fibre Optics. Dobie presented the technical and practical advantages of Neutrik’s opticalCON range, with a particular focus on the opticalCON DRAGONFLY expanded beam hybrid solution. The sessions were attended by NMK’s technical staff as well as system integrators actively engaged in the broadcast sector.

Neutrik’s opticalCON solutions are designed to deliver robust, reliable fibre connections in demanding professional environments. The opticalCON DRAGONFLY cable system features advanced expanded beam technology combined with hybrid electrical and fibre connectivity — providing a highly durable solution well-suited to broadcast and touring applications.

The initiative underscores the strong partnership between Neutrik Group and NMK Electronics Trading LLC (), Neutrik’s official distribution partner for the region. By facilitating hands-on technical training for the local market, both companies aim to support the growing demand for high-performance fibre solutions across Saudi Arabia’s expanding entertainment and broadcast technology sectors.